Blister packaging for social contribution.
While most packaging is “invisible,” “visible” blister packaging using transparent containers has the advantage of being highly appealing and easy for consumers to understand. In addition, the cost of packaging is relatively reasonable, making it an attractive packaging format for businesses. However,
Blister Package has a “BIG” issue.
Blister packaging has a “big problem” that can be fatal. This meaning is
The packaging is very difficult to handle for people with poor eyesight…
Why is that so? This is because we assume that the contents are visible to the eye.
The critical factor is the transparent container used to show the contents.
Visually impaired people often recognize shapes and materials by touching them, but with blister packaging, they cannot touch the contents because the transparent container is in the way.
Given this, it is undeniable that the greatest feature of blister packaging, “the contents are visible,” is the biggest bottleneck for those who cannot see them.
Easy-to-understand packaging for the blind.
Wouldn’t Braille on packaging make it possible to offer safe and secure products to people who are blind?
With this in mind, we developed a system to “type Braille” on the blister packaging machine during the blister packaging process.
One possibility for applying Braille to packaging is to use packaging materials with Braille pre-printed on them. However, this method requires more labor on the part of the packaging material manufacturer, which may increase the unit cost of the material. And,
This would increase the number of materials used, which would impose a heavy workload on both the packaging material manufacturer and the business that performs the packaging operation.
However, with the system we have developed, existing materials can be used as they are and Braille can be typed on the packaging machine, eliminating such concerns. In other words, “value-added” blister packaging can be performed at the same material cost as before, without increasing the cost of packaging materials or workload. And,
If we look at blindness from a broader perspective, we can say the same thing about eye sight issue in old age, for example. After all, taking care of people with disabilities means making it easier for able-bodied people to use the system.
Below is an example of Braille in Japanese.
Please feel free to contact us first!